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Health Equipment & Consulting for Longevity, Biohacking, and Wellness

Dry Floating and Ice Bath 2.0: Operator Check for Warmth and Cold Without Getting Wet

Picture of Oskar Filenius

Oskar Filenius

Founder of HF Concepts

Woman in a bathrobe lying relaxed with headphones on a blue-lit dry floating bed in a hotel spa

Short answer

Dry floating and Ice Bath 2.0 turn two well-known applications into a dry format. With dry floating, the user lies fully clothed on a flexible membrane above several hundred liters of warm water. With Ice Bath 2.0, a membrane envelops the body at 4 to 6 °C without it getting wet. For operators, changing, showering and water hygiene are eliminated. That makes both applications especially well suited to hotels, gyms and companies.

At a glance

Dry floating

warm water surface under a membrane, used fully clothed

Ice Bath 2.0

4–6 °C, body stays dry

Changing / showering

not required

Dry floating session

approx. 30–60 min, depending on program

Origin

Zerobody, made in Italy

Strongest facility type

hotel & resort

What are dry floating and Ice Bath 2.0?

Both applications come from Zerobody in Italy and share the same principle: a flexible, patented membrane separates the body from the water. With dry floating, the user lies on several hundred liters of temperature-controlled water. The water supports the body and creates a floating, weightless sensation similar to classic floating in salt water.

Ice Bath 2.0 applies the same idea to cold. The body is enveloped by a membrane, with water at 4 to 6 °C beneath it. The cold stimulus occurs without skin or clothes getting wet. According to the manufacturer, both applications can be combined, for example as a cold-and-warm sequence in a recovery area.

For your marketing: dry floating and Ice Bath 2.0 are wellness and recovery applications. Avoid phrases such as “scientifically proven” or “most effective method”. Talk about process, calm, and the cold and warmth experience.

Man lying covered in an Ice Bath 2.0 with a light upholstered frame in a training room
Ice Bath 2.0 in a gym: the body rests in the membrane and stays dry, with controls at the head end.

What does a session look like?

With dry floating, the guest lies down fully clothed and staff start a program via the intuitive controls. Audio programs, light and, depending on configuration, massage functions deepen relaxation. According to the manufacturer’s page, a session usually lasts 30 minutes to one hour.

Ice Bath 2.0 is just as simple: lie down, the membrane envelops the body, cold phase, get up. Because nothing needs drying and nobody needs to shower, the room is immediately ready for the next guest.

What dry applications mean for space, staff and hygiene

CriterionDry floatingClassic float tankIce Bath 2.0Classic ice bath
Changingnoyesnoyes
Shower afterwardsnoyesnousually yes
Water treatmentno (closed system)yes, complexno (closed system)yes, regularly
Changeover timeshortlongshortmedium
Room requirementsquiet roomwet area, technologyroom without wet areawet area

The commercial core is in the table: every minute not spent on changing, showering or cleaning is available for bookings. Neither application needs a wet area, which saves fit-out costs.

Where dry floating and Ice Bath 2.0 play to their strengths

  • Hotel & resort: dry floating as a calm premium experience in the spa or recovery lounge, including for guests without a wellness routine.
  • Gym: Ice Bath 2.0 after training, dry floating on rest days, both without changing-room congestion.
  • Companies: dry floating works in business clothes and fits into a lunch break.
  • Professional sports: according to the manufacturer, numerous US pro sports teams and universities use dry floating for recovery.
Woman lying on a dry floating bed putting on headphones in a turquoise room
Audio programs are part of the experience: dry floating at Hotel Piccolo in Andalo.

How the applications pay off

Dry floating is an experience product with high rebooking potential when positioned as a calm time-out. In hotels, it works as a bookable spa application or part of a recovery package; in companies, as a slot offer within workplace health. Ice Bath 2.0 adds a short, impressive cold application and lowers the barrier for guests who would never try a classic ice bath.

How to calculate utilization realistically is shown in The Utilization Trap. How dry floating fits into workplace health offers is covered in Corporate Health with Longevity. Technical details are on the pages for the dry floating bed and Ice Bath 2.0.

HF Concepts Check: how we rate dry floating and Ice Bath 2.0 by facility type

In the HF Concepts Check, we score nine criteria from 1 to 5: client benefit, plausibility & regulation, target fit, investment, marketability, integration, time & staff, earnings and differentiation. The score always applies to a specific facility type. Select the facility that matches yours in the scorecard.

HF Concepts Check
37 out of 45 points
Client benefit
Plausibility & regulation
Target group fit
Investment
Marketability
Integration
Time & staff
Earnings
Differentiation
Client benefit
Plausibility & regulation
Target group fit
Investment
Marketability
Integration
Time & staff
Earnings
Differentiation
Client benefit
Plausibility & regulation
Target group fit
Investment
Marketability
Integration
Time & staff
Earnings
Differentiation
Client benefit
Plausibility & regulation
Target group fit
Investment
Marketability
Integration
Time & staff
Earnings
Differentiation

Our assessment after reviewing the technology, based on typical facilities of each type. No guarantee for any individual case.

Hotel & resort (37): a calm premium experience without changing or a wet area, ideal for spa and recovery lounge.

Gym (35): Ice Bath 2.0 after training and dry floating on rest days create new usage moments.

Corporate (34): usable in business clothes and suited to breaks; earnings depend on the workplace health budget.

Physio practice (31): possible as a relaxation component, but less closely aligned with treatment.

Common mistakes we see in projects

  • Wrong room: dry floating needs calm and dimmed light, not a spot next to the equipment area.
  • Slots too short: selling 20-minute slots wastes the experience and frustrates guests.
  • Overstated promises: calling it the “most effective method” against stress is legally risky.
  • Ice Bath 2.0 in isolation: as a standalone cold application it rarely gets booked; as part of a recovery sequence much more often.

Conclusion

Dry floating and Ice Bath 2.0 solve the biggest problem of their wet counterparts: effort. No changing, no showering, no water hygiene. Dry floating is a strong calm experience with short changeovers, especially for hotels, gyms and companies. Ice Bath 2.0 makes cold accessible to people who would otherwise avoid an ice bath. Together, they form a recovery sequence that needs no wet area.

Frequently asked questions

What is dry floating?

A dry floating application: the user lies fully clothed on a flexible membrane above warm water and experiences a floating, weightless sensation without getting wet.

How cold is Ice Bath 2.0?

According to the manufacturer, the water under the membrane is 4 to 6 °C. The body stays dry.

How long does a dry floating session take?

According to the manufacturer’s page, usually 30 minutes to one hour, depending on the program.

Do you need a wet area?

No. Both systems are closed, with no direct water contact and no water treatment like a float tank.

Who should not use it?

Pregnant women and people with health concerns should check with a physician beforehand whether dry floating or cold exposure suits them.

Can dry floating and Ice Bath 2.0 be combined?

Yes, according to the manufacturer they complement each other, for example as a sequence of cold stimulus and warm, calm relief in a recovery area.

Transparency: HF Concepts sells some of the technologies discussed here. That’s why we assess against clear criteria and advise against a purchase when the fit is missing.
Note: All information is general, non-medical information. The applications discussed are wellness and recovery applications and do not replace medical advice.

Picture of Oskar Filenius

Oskar Filenius

Founder of HF Concepts